Who is this course for?

  • Companies planning international growth

  • Companies dealing with innovation and export looking to strengthen their intellectual property strategy

What do you get in this course?

  • Five key answers on IP strategy

    Learn about Intellectual property strategies. Consider the key questions that innovators and exporters should be able to answer clearly before introducing products and services into new markets.

  • Tools and examples

    Tools, examples and knowledge on how to protect and manage your intellectual property in foreign markets

  • The competence to reduce risks

    Learn the basics about freedom to operate. See how intellectual property can contribute to reduce risk and sustain your competitive advantages in new markets.

Content

  • 1

    Introduction / The Five Questions

    • Introduction - The Five IP Questions

  • 2

    Do you have an IP strategy?

    • Do you have an IP strategy?

    • Example: Stokke

  • 3

    Are your intellectual assets protected?

    • Are your intellectual assets protected?

    • Example: Elliptic Labs

  • 4

    Do you have freedom to operate?

    • Do you have freedom to operate?

  • 5

    Have you considered the risks?

    • Have you considered the risks?

  • 6

    Are you aware of the tools and resources?

    • Are you aware of the tools and resources?

Instructor

Seniorrådgiver

Felipe Aguilera-Børresen

Felipe Aguilera-Børresen is Senior IP Adviser at Innovation Norway. He has 20 years of experience in the field of IP providing advice on intellectual property and business-driven IP strategies. His background is in industrial mathematics and IP strategy. Mr. Aguilera-Børresen has been appointed in two occasions as Expert Advisor to the European Commission on the Enforcement of Intellectual Property Rights for SME’s. He is a member of the Advisory Board for the Center for Intellectual Property in Sweden, and he has previously served as a board member of the Licensing Executives Society (LES-Scandinavia).